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Monster Names Chief Marketing Officer, North America |
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Online careers site Monster.com has appointed Joan Blackwood as chief marketing officer for North America. In her new role, Ms. Blackwood will lead all aspects of Monster's overall marketing strategy. She has more than 20 years of experience in strategic marketing, advertising and communications. Most recently, she served as senior vice president of worldwide marketing at CA, formerly known as Computer Associates, where she ran the global marketing organization. "We are delighted to welcome Joan to our senior management team," said Doug Klinger, president, Monster North America. "Joan's extensive marketing and branding background, proven track record of performance, and dynamic leadership skills will help reinvigorate our traditional, direct and online marketing strategies."
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